The following are the design details for this independent website
Foreign Trade Independent Website Homepage Design
Homepage Navigation Bar Design
The navigation bar is like a road sign for a website. A clean navigation bar can quickly guide customers to find what they need.
First Screen Design
The first screen displays the lighting effect of the products to draw customers in to browse the website, and the Buy now! button leads them to the product page to improve the conversion rate.
Second Screen Design
The second screen briefly introduces product functions and presents the company’s strength and advantages, deepening customers’ understanding of the products and raising credibility, which in turn improves the conversion rate.
Third Screen Design
Large images show the variety of product functions and promote the products to spark consumers’ desire to buy, so as to close the sale and keep goods moving.
Fourth Screen Design
It shows the appearance of the product (including color, shape, structure, and so on) and its performance (that is, function and quality).
Fifth Screen Design
It displays all product types, serves more customer needs, increases website traffic, wins more potential customers, and improves the conversion rate; it also helps place product keywords.
Sixth Screen Design
It shows nearby stores that sell the company’s products, giving customers an offline purchase channel and attracting more customers.
Footer Design
The footer design provides contact information so customers can get in touch easily. You can also place friendly links and authoritative information in the footer, along with keywords related to the website. These elements are very friendly to search engines, and good footer optimization can bring a boost in website authority.
The product listing page is designed to present the product list. Its purpose is to display the core product information to attract users, make it easier for customers to search, and help them choose products more intuitively.
On the left is the main product image design, usually one main image and four secondary images. The main image background should match the product itself; do not go for cheap showmanship just to stand out, as that may backfire.
Product Title Design
The upper right area is the product title design. The title tells customers what product is being sold and tells search engines what product is being sold. A common recommendation for the title is: product category + product name + product model + marketing terms.
Short Product Description Design
The short description should not be too long; it only needs to clearly cover the product price, product attributes, product model, product qualifications, product features, and place of origin.
Product Detail Page Design
The product detail page design should explain the product details clearly, the points to note before daily use, the product qualifications, and how to use it. In short, the more detailed it is, the better; the more detailed it is, the more it can spark a customer’s desire to buy the product.
Related Products Design
You usually place related products at the bottom of a page. On one hand, this is to place more keywords; on the other hand, it is to guide customers into deeper browsing. If a customer does not like the product they opened, they may still like a related product, which keeps them engaged.
Foreign Trade Independent Website Company Profile Page Design
First Screen Design
The Company Profile page design lets you add more business details to the company introduction page. You can briefly tell your brand story — when the company was founded, why it was founded, and so on. If you have qualifications and customer case studies, include as many as possible; this helps build the corporate image, raise the company’s visibility, and improve the product’s reputation.
Foreign Trade Independent Website Blog Page Design
The blog page is a key area for Google SEO optimization. By writing articles, you can place more keywords. Another key point in choosing the right keywords is to pay attention to long-tail keywords. Long-tail keywords face less competition and cover a wider range. Articles should explain the value of the product clearly, because the value of the product determines how high it ranks.
The contact page is an important page through which overseas customers reach out to you. You can beautify the page design to a moderate degree, but do not overdo it; it should always make it easy for customers to contact you, and the means should not be put before the end.
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This page is machine-translated from the Simplified Chinese version and awaiting human review. It has not yet been proofread.
